As the days continue to count down to the much anticipated release of the BlackBerry 10 (BB10) platform and devices on Jan. 30, Research In Motion (RIM) continues to make headlines. This time, it’s CEO Thorsten Heins saying the company would consider licensing BB10.
According to the Los Angeles Times, Heins made the comments in a recent interview with German newspaper Die Welt. Although the CEO called the possibility of licensing BB10 to other handset makers “conceivable,” he added that RIM would have to first see how its own devices running the platform fare against the iOS and the Android OSs leading the way. Also in the interview with the German newspaper, Heins said the impending release of BB10 is a “crucial moment” for the Canada-based company as it looks to regain a leading position in the mobile market.
Yankee Group Senior VP of Research Wally Swain comments
“Thorsten Heins is definitely right that this is an important juncture for RIM, so he should wait to see how BB10 is accepted in the marketplace. Until recently, investors had been acting like the company was worth more broken up than it was an integrated unit. Now the buzz around BB10 has them believing in the original strategy again.
We like what we have seen of BB10, but the marketplace is the final arbiter: The devices themselves and ecosystem will ultimately tell the tale. If consumers do not embrace the devices then (and only then) will it be time to see what can be done with the company's various valuable assets, including QNX and BB10.”
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