Mobile Marketing and Commerce Strategies

Apple’s Non-NFC iPhone 5: The Final Nail in Isis’ Coffin?

Perspective | Author: Nick Holland | September 14, 2012

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Apple’s lack of near field communications (NFC) support in its latest iPhone sets back NFC-based mobile payments by as much as three years. Isis needs to respond and adapt—but so far, it shows no sign it realizes death is at its door.

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